How I
Work
One operator instead of an agency. Four ways to work together, all of them scoped in writing before anything starts.
What You
Can Hire
Fractional Marketing Lead
I own the marketing function on a retainer: strategy, channels, budget, creative direction and the reporting that keeps it honest. For companies that need a head of marketing before they can justify a full-time one.
Growth Sprint
Four to eight weeks. Audit of the funnel, positioning and messaging rewritten, a channel plan built, and the first round of execution shipped, handed over with a playbook your team can run.
Web & Commerce Build
Design and build of a site or storefront that actually converts, plus the infrastructure underneath it: hosting, DNS, email deliverability, analytics and the ongoing maintenance nobody wants to think about.
Product & Operations
For physical product companies: supplier sourcing, manufacturing coordination, technical packets, inventory logistics, trade show execution and launch. The work between a good idea and a shipped box.
Four Steps
Diagnose
One call, then a look at the numbers, the site and the funnel. You get an honest read on what is actually wrong, whether or not we end up working together.
Scope
A written plan: what gets done, what it costs, what success looks like and by when. No open-ended retainers that quietly become permanent.
Build
I do the work. Weekly updates, no account managers, no layers. You have a direct line to the person actually executing.
Hand Off
Documentation, dashboards and a team that can run it without me. The goal is that you stop needing me for the thing I was hired to fix.
Straight
Answers
- Founder-led companies with real revenue
- Physical product and hardware businesses
- Teams who want one operator, not an agency
- Work that can be tied to a number
- People who can make a decision in a week
- Awareness campaigns with no revenue tie
- Committees where nobody owns the outcome
- Work that needs 40 hours a week of my time
- Projects priced on hours rather than outcomes
- Anything I would not put my name on
The Problem.
The first conversation is free and usually short. Bring the messy version.